Skip to main content

Tag: California

Redux Realtors: Can we revive a charming 3BR that dates to 1926?

We make a home ‘move-in’ ready for new buyers. Over time, the new owners can make the big improvements, such as remodeling the kitchen and bathrooms. We advise on strategic improvements to increase a home’s listing price and the net gains of the home owner. Our latest Realtor Redux project is a charming Spanish inspired-style home that was built in 1926. Located on a hillside parcel in Fullerton, it has a tree house feel from inside the home and sits elevated...

Continue reading

Redux Realtors: Speedy sale thanks to key improvements, despite tricky location

As a follow up to our last blog post about our latest “Redux” project, we wanted to share the outcome and results. Once vacant, we assisted our seller in completing approximately $15,000 of renovations and repairs to the home to improve how it would show. When the owner’s son handed us the keys, the home had dark green, dated carpeting, lots of custom drapes and popcorn ceilings. The carpet was entirely removed from the home, along with the dated drapes (of...

Continue reading

What’s the story behind all the red chairs?

I had an idea last summer I said to James: “Going forward, let’s put two red chairs in the front yard of all our listings.” I had no deep and meaningful reason for doing this other than I thought they looked lovely against the trees and grass. As many of you will know, red is my all-time favorite color. To me, there is red, and then there are all those other colors. Nothing makes such a statement as a red front door, or a red car, or, wait for it, Jimmy Choo shoes with...

Continue reading

Homeownership Rate Rises for First Time Since 2004: Wall Street Journal

The homeownership rate in the United States last year rose for the first time since 2004, according to a report we read in the Wall Street Journal. This is such exciting news, and we hope the trend continues. We’ve previously mentioned how real estate is a fabulous tool for building wealth. But the Recession, which didn’t officially start until the end of 2007, ground the market to a standstill and made it incredibly difficult for Americans to harness this tool. The markets...

Continue reading

Redux Realtors: Don’t spend money needlessly; sometimes less is more

We look for ways to enhance our clients’ homes before putting them on the market. We make very strategic improvements that will bring the best results (aka, best price) for the least amount of investment on the part of our clients. Our motto is: We make a home ‘move-in’ ready for new buyers. Over time, the new owners can make the big improvements, such as remodeling the kitchen and bathrooms. Our latest home project belongs to a 93-year-old woman moving...

Continue reading

Redux Realtors: Don’t underestimate the power of presentation of a home

For our latest project, we were asked to look at the home of a past clients’ parents in La Mirada. The parents are elderly and no longer able to live alone. While the home had been loved, it had not been updated in many, many years. The parents were not too keen on the idea of spending money on a home makeover given that there was no firm guarantee as to what the home would actually sell for. We got the bids and showed the homeowners that by spending a relatively...

Continue reading

Skip to content